E-books increase the number of heat in 2010 to 2011

Amazon's third-generation Kindle e-book, in the festive period of 2010, set a record for the best-selling product ever. Re-announcement of e-book readers will extend from the 2010 multiple growth boom to 2011.

According to DigiTimes' forecast, the global e-book reader market has grown from 700,000 units in 2008 to a total growth rate of 3.82 million units in 2009 and 11.4 million units in 2010. Looking ahead, it will continue to grow. It is estimated that it will be 18.21 million units in 2011, 24.41 million units in 2012, and 29.93 million units in 2013.

Benefited from the e-book market share in the United States and China, the electronic paper maker Yuan Tai combined revenue of 3.277 billion yuan in November, for the first time to stand at the 3 billion yuan mark, continue to record high record, monthly increase of 18.38%, annual growth rate Up to 76.46%. It can be seen that the customers are rushing to grab the goods, confirming that Yuantai Chairman Liu Sicheng said: Performance has been soaring until the end of the year.

Regardless of the tablet computer whirlwind brought by iPad, Zhang Lei, director of strategic planning for Hanwang, the leader in e-books in China, believes that in terms of the US market situation, tablet computers have not resulted in substitution of e-books, but instead have promoted the development of the e-book market. However, he admitted that the emergence of tablet computers did affect the pricing of e-books.