iPhone5S sales exceed expectations LED sapphire price is rising
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Not long ago, Apple held the 2013 autumn conference, officially released the iPhone5C and iPhone5S. As the price of the iPhone 5C did not match the expected cheap version, Apple's share price fell 2.28% that day and continued to fall for several trading days. However, the market's enthusiasm for the new iPhone has not subsided because of the high price of the iPhone 5C. At present, the initial inventory of the iPhone 5S is sold out, and its delivery time has been delayed until October.
China Merchants Securities released a research report that the market's pessimistic expectations for 5C have been reflected in the previous share price, while underestimating the 5S's unexpected sales.
According to a recent report from Rubicon, the US research institute FiveStar, Rubicon's second quarter revenue was $10.6 million, which was better than the $8.3 million in the first quarter, mainly due to strong demand in the LED lighting market, driving 2 to 4 inch product shipments. Improvement, the recent adoption of Apple's new mobile phone iPhone5S, will enable Rubicon's market rate to grow.
Sapphire was adopted by Apple mobile phone twice. After the sapphire material was used in the Apple iPhone5 camera at the beginning of the year, the fingerprint recognition mirror of the HOME button was extended, and the price of sapphire material turned over. After the price stabilized at the end of last year, the price has risen month by month. The industry said that with the hot sale of Apple's mobile phone, coupled with the increase in demand for LED lighting, in the past, due to the low price, the industry is not actively expanding production, there may be LED and iPhone grabbing capacity, in addition, because the sapphire substrate required by Apple is double throw The film, the two-side polishing process is equivalent to 2 times the production capacity, and the sapphire HOME button has different physical properties. It has become the test of the production capacity and technology of the sapphire industry, so that the price of the HOME key substrate shipped to Apple is higher than that of the general polishing film by more than 10%.
From the perspective of the sapphire industry's revenue in August, it seems that Jingmei has obtained a large amount of apples, and Zhaoyuan needs to allocate production capacity to the majority shareholder. The Yuefeng is due to the industry's most upstream, and the production time of the ingot is more time-consuming and short-term. Obtaining a large space for increase, the legal person believes that the supply of sapphire in the second half of the year is relatively tight due to the supply of optical applications. It is expected that after the market and production capacity will be improved in the next year, it will have a more significant contribution to the relevant industry.
Due to the recovery of the market in the LED industry, there is a price increase in the supply of raw materials, including upstream sapphire substrates, epitaxy gases, LED epitaxy, and LED chips. The average price of LED sapphire substrate Q2 is about 20%, which is likely to rise again.