With the implementation of the national energy conservation and environmental protection concept, the opening of the general lighting market has driven the growth of the LED industry chain. The LED industry has or is expected to exhibit some important features in 2015. Domestic LED companies will achieve leap-forward development by seizing opportunities and breaking through technology.
1. Wisdom lighting is gradually approaching, and commercial lighting applications such as commercial photos and public photos are accelerated.
According to the 2015 Global LED Lighting Trend Report released by an organization earlier this year, the global lighting market will reach US$82.1 billion in 2015. Among them, the LED lighting market will reach 25.7 billion US dollars, and the market penetration rate is 31%.
For smart lighting to subvert the traditional lighting model, a research institute said that the essence of customer demand is lighting itself, which is dominant and will not change for a long time. The primary task of intelligent lighting is how to provide a more comfortable and high-quality lighting environment. At the same time, customers require smart lighting products to be simple to use, and do not require complicated processes. Therefore, the current stage of intelligent lighting is not to subvert and replace traditional lighting, but as an effective supplement, mainly to meet some of the customers who have intelligent needs for lighting. Intelligent lighting will be expected to account for 30% of total demand in the next 10 years.
In 2014, the rise of mobile Internet and smart devices set off a storm of wisdom in the field of lighting, which helped to create a breakthrough in the high-end public photography market. In the future, users can control the home lighting environment through mobile terminals, customize the scene application, and realize intelligent control of lighting equipment. At present, major lighting manufacturers, including Philips and Osram, have deployed smart lighting. Among them, Philips launched the HUE series of intelligent lighting products as early as 2012. It has a user-friendly function such as time-limited switch, theme change, application reminder, and has a good user experience. At present, Hue has received high user ratings on Amazon and Apple Store, and the Apple Store only has 3 million shipments per year. With the rapid rise of smart homes in China, intelligent lighting will completely change the lighting habits of the entire human race, and will greatly improve the quality of human life.
Considering factors such as green environmental protection, energy saving and efficiency improvement, under the strong promotion of the government, municipal traffic lighting has become the earliest segment of LED lighting products entering and forming large-scale applications. Since the launch of the “Ten Cities and Ten Thousand Miles†project in 2009, the construction of LED road lighting in various places has been in full swing, and the penetration rate (installation quantity) of LED street lamps in China is constantly improving. According to market authoritative research institutions, the market size of LED street lamps in China is about 23 billion yuan in 2015. The overall market penetration rate of LED road lighting products in China will exceed 45%, with the decline of prices, the improvement of channels and consumer awareness. The improvement of the indoor lighting market such as commercial photos and public photos will be launched quickly, which will become the main driving force for the continued high growth of the LED lighting market in 2015.
2, LED small pitch display is promising
LED display screen is a new display technology developed rapidly in the world in the late 1980s. It has experienced the development process from monochrome, two-color graphic display to today's full-color video display. The earliest single- and double-color LED displays can only display text information, and are more common in public transportation hubs such as airports and railway stations, as well as information display integrated screens in business halls such as banks and telecommunications. The appearance of the full color screen marks the official entry of the LED display into the era of imaging. The function of displaying a full color of a single pixel point (light bead) is achieved by packaging the three primary color chips of red, yellow and blue in the same lamp bead. At the beginning of the LED full-color display, the screen resolution is low due to the excessive spacing between the packaged lamp beads. It is only suitable for large-screen display and should only be viewed from a distance. Therefore, the LED full-color display is the first to be used as an outdoor large screen. Shows the beginning of penetration, common in outdoor large-scale advertising display, live broadcast of stadium events and background display of stage performances.
As the LED packaging technology continues to mature, the packaged device volume is gradually reduced, and the spacing between pixels is gradually reduced from the previous 10mm to about 2mm, which is suitable for close-up viewing (Lead's third-generation revitalization XMAX) Full HD LED TV pixel pitch has been reduced to 1.25mm, resolution up to 19201080 pixels). By comparing with the existing indoor large-screen display technology, we believe that the LED small-pitch display will enter the room from the outdoors, and gradually replace the existing DLP and LCD splicing screens, becoming another major killer in the field of indoor large-screen display. Level application. According to the "2013-2017 China LED Display Industry Market Research and Forecast Report" released by a research center, the size of the entire small-pitch display market in China was 500 million yuan in 2013, more than three times in 2014, reaching 2 billion yuan. The market size, and in 2015-2016 this market will exceed the scale of 10 billion yuan.
3, LED backlight domestic enterprises to save alternative opportunities
Since Sony introduced the first LED-backlit LCD TV in 2004, LED backlights have quickly occupied the market due to their low energy consumption, high image quality, long life and environmental protection. At present, the LED penetration rate of small and medium-sized tablet backlights is close to 100%. On the smart phone side, the LED backlight penetration rate has also reached 80% (the remaining 20% ​​of the market is mainly occupied by Samsung's OLED screen). In the large-size backlight field such as NB/PC Monitor/LCD TV, the penetration rate of LED is close to 100%. Although the overall demand for LED backlights is close to saturation and the market is limited in increments, there are still alternative opportunities for domestic LED backlight package manufacturers. First, the domestic packaging manufacturers technology has caught up, the cost-effective advantage has begun to highlight; Second, the rise of downstream brand manufacturers has also led to a steady increase in the performance of A-share backlight packaging companies. Global LED backlight package manufacturers, especially large-size backlights, are mainly concentrated in Taiwan, Japan and South Korea. In recent years, the gap between the performance of mainland and Taiwanese manufacturers has been shrinking, and the manufacturing cost advantage has made China's LED backlight components more cost-effective, which has gradually replaced the market share of Taiwanese and Japanese and Korean manufacturers.
Secondly, China is the main production base for TV, mobile phones and notebook computers. The shipments of mobile phone manufacturers such as Xiaomi, Huawei and Lenovo have already ranked among the top five in the world; the shipments of TV manufacturers such as TCL, Hisense, Skyworth and Konka have also been Ranked among the top ten in the world. Under the premise of certain technical performance, domestic brand manufacturers will naturally choose mainland packaging enterprises. In terms of small and medium size, Xiaomi, Huawei and Lenovo have gradually adopted domestic LED backlight devices since 2013, and the penetration rate is gradually increasing. In terms of large size, China's four major TV manufacturers have begun to fully use domestic large-size LED backlight devices as early as 2012, and the application ratio has gradually expanded. Therefore, in the case that the backlight market is almost saturated, we believe that the rise of Chinese brands such as LED backlights in 2015 will help drive the domestic substitution process to accelerate this structural change.
4, emerging brands layout e-commerce channels, business model innovation to promote LED lighting companies out of the Red Sea
Promoting LED lighting products through e-commerce channels can significantly reduce sales costs and cater to younger consumers' needs. For emerging LED lighting brands, because there is no interest disputes and pricing issues with traditional physical channels, their willingness to open e-commerce channels is stronger, and the pace of development will be more rapid. The O2O model (inline and offline marketing) is also growing rapidly. In order to cope with the impact of e-commerce on the physical channel, under the active promotion of manufacturers, many dealers try to combine the e-commerce and physical channels to integrate online and offline sales resources. Local merchants enter the e-commerce, order online orders, offline delivery and provide after-sales service, to achieve a close integration of physical stores and e-commerce. At the same time, the EMC model is rapidly profitable in the LED commercial field, and the product price reduction and energy efficiency improvement have all contributed to the rapid breakthrough in the commercial LED lighting market. The centralized management of lighting functions in the commercial field has led to the rapid rise of intelligent lighting and EMC mode. Commercial LED lighting has also driven the sales of smart power. It is estimated that the scale of China's LED lighting intelligent power supply market is expected to reach more than 2 billion yuan in 2015, for three consecutive years. Explosive growth. In terms of exports, due to the relatively stable price of international LED products, domestic LED lighting companies can use their own process and manufacturing advantages to create global brands, thereby gaining profits in manufacturing, focusing on exports and sharing global markets.
5. M&A and restructuring is an important feature of the LED lighting industry in 2015
As early as January this year, there were more than 80 related concept stocks in the LED lighting industry. Among them, 22 companies have listed through the LED industry chain related concepts, mainly LED chips , packaging, display, outdoor lighting, supporting materials and supporting equipment. In the process of the LED lighting industry gradually mature, mergers and acquisitions integration is an inevitable process. In 2015, LED industry chain and M&A integration has been or is expected to present the following characteristics: First, the overall M&A amount will exceed the previous years, and the number of M&A cases with a scale of more than 1 billion yuan will increase; Second, the key period of LED indoor lighting integration in 2015 will be It will come; the third is the successful merger and acquisition case of sapphire and chip in 2015; the fourth is the traditional lighting enterprise's force and mergers and acquisitions; the fifth is the LED lighting industry merger and internationalization. In 2015, the overseas merger case of LED lighting industry will increase. With the increasing intention of domestic LED industry chain outstanding enterprises to go abroad, the integration of overseas LED lighting industry chain enterprises and channels is put on the agenda. With the intensification of competition in the LED lighting industry chain, enterprises are facing greater competitive pressures and survival pressures. The outstanding enterprises in the LED industry chain need to change their minds. Whether they can successfully apply the M&A strategy is the key to the success of their internationalization.
4G Industrial Router
Analysis of advantages and disadvantages of 4G industrial routers
First, what is the classification of industrial routers?
Industrial Router (a communication device that can be divided into 2G routers, 2.5G routers, 3G routers and 4G routers according to network standards.
For users, you can communicate with the Internet by setting a default gateway on your PC or network device. In fact, the default gateway configured for network devices is the packet export for network devices. After the packet is sent to the Ethernet port of the router, the router performs the next job, so the router is an Internet relay.
Second, how do industrial routers work
So how does the router forward the packet? Just like getting somewhere, you need to place a route. This route is a routing table. This routing table contains all the destination network addresses owned by the router, as well as the best path to reach those networks through the router. This is because there is a routing table, so the router can forward packets according to the routing table. That's how routers work.
Understand what is an industrial router and how it works, it is not difficult to understand the advantages and disadvantages of the router. Here we focus on the advantages and disadvantages of 4G industrial routers.
Third, the advantages of 4G industrial routers
For networks interconnected via single-protocol industrial-grade wireless routers, the same or different protocols can be used at layers 1-2. Layer 3 uses the same routable protocol and requires the same or compatible protocols at layer 4 and beyond.
Industrial routers can perform complex routing calculations and are suitable for connecting three or more large networks with complex network topologies.
Industrial-grade routers can isolate broadcast storm information in the source network, thereby reducing and mitigating the impact of broadcast storms.
Multiprotocol industrial wireless routers can be used as network interconnection platforms using different communication protocols because they can connect to the network using different communication protocols.
The entire network router can also be used as a bridge to handle non-routable protocols.
Industrial 4G routers enable you to isolate unnecessary communications so that the interconnected network maintains its own area of independent management and control, thereby improving network security performance. Therefore, industrial-grade 4G routers are commonly used as firewalls to restrict access to the internal and external networks (Internet) of the LAN, as well as the internal areas of the LAN, and act as network masking.
It can provide reliable transport and prioritization services, and industrial LTE routers do not need to maintain a persistent connection between networks that communicate with each other.
Complete Netcom router network segmentation improves network performance and reduces host load.
Third, the advantages of 4G industrial routers
High price
When installing an industrial LTE router, it is difficult to install and maintain due to the large number of initial configurations
If you spend more time processing, the transmission performance of the entire network of the industrial router will decrease.
Unlike Bridges, routers across industrial networks are protocol-related. Each advanced protocol used for network connectivity must be configured separately, and an industrial-grade network-grade router with a separate protocol for each protocol must be provided.
Industrial Netcom routers do not support non-routed protocols, so when interconnecting multiple networks, there are restrictions on the protocols used by the connected networks.
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Shenzhen MovingComm Technology Co., Ltd. , https://www.movingcommiot.com