Lenovo smart home in the "magic factory" trend

At the same time as the Magic Factory was officially operating, Lenovo also launched the Smart Home Open Platform and Eco-Environment Program. The Internet's Big Three have stepped into the smart home field and laid out a smart home ecosystem. In addition, Meizu, Haier and Midea have reached a cooperation agreement on the establishment of a smart home ecosystem. When many ecosystems are gradually forming, how should Lenovo conduct the layout? Which of the Internet's Big Three will take the lead in entering the magical workshop?

(1) Ownership Structure and Trend of Magical Workshop

Yang Yuanqing, chairman of Lenovo Group, defined a trend in the development of the equity structure of the Magical Workshop: 70% of the initial magical workshop was owned by Lenovo. The group’s management investment accounted for 15,010 shares, and the remaining equity was owned by the entrepreneurial team; After a period of development, Lenovo will transfer 20% of its shares to other strategic investments. In the future, with the further development of the Magic Factory, Lenovo will dilute more group shares.

(2) Unified platform model

Inward unified management. The development of mobile internet has promoted the construction of Lenovo's new ecological chain. At that time, Lenovo will manage the unified account on the platform and achieve multi-screen interactions such as TV, mobile phone and tablet, introducing Motorola's mobile phone into Lenovo's music store application platform, and at the same time, Magical Workshop will also use the music store to move the Group's mobile internet. The channel opened up.

Foreign pursuit of compatible sharing. Compatibility and sharing are the hallmarks of the smart ecosystem that MagicWorks strives to create. With the same app, smart home devices can be managed uniformly. The magical workshop does not set any conditions and thresholds, and fully opens its intelligent ecology.

(3) Short-term and long-term plans for Magical Workshops

The magic plant now focuses on two things: First, in the mobile Internet, MagicWorks will launch mobile phones in September 2015; Second, in the Internet of Things, the installation of smart routers and smart home control center installed free .

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