Industrial Design and Lighting Acceleration

On October 11, 2015, the 5th Member Representative Conference of the China Industrial Design Association and the 1st meeting of the 5th Board of Directors was held in Beijing Asia Hotel with leaders from the Ministry of Industry and Information Technology, China Association for Science and Technology and China Light Industry Federation. More than 300 member representatives from all parts of the country attended the meeting. The fifth council and the standing council were elected at the meeting. Li Daixiong, Design Director of CDO Lighting Technology Co., Ltd., was elected as the council's director and executive director, becoming the first expert in the lighting industry to enter the core of industrial design, marking the lighting industry in the field of industrial design Entered a new stage of development.

Industrial design prospects and opportunities

It is understood that industrial design encompasses a very wide range of industries, involving many professions and industries, covering visual communication design, architectural design, interior design, environmental art design, furniture design, product design, mechanical design, etc., with interdisciplinary, The cross-industry, cross-field, talent and knowledge-intensive features are one of the most value-added opportunities in the industry value chain and an important indicator of a country’s modern civilization, innovation, and comprehensive national strength.

In the report, the former chairman of the China Industrial Design Association, Zhu Wei, mentioned that under the background of transformation and upgrading, it is imperative to regard industrial design as an important way of innovation. In the face of global shortages of resources, rising prices and rising labor costs today. , Designed as a resource that is relatively easy to mine and use. Especially in the stage where the phenomenon of “homogenization” of products occurs, competition in the market has become a competition in design. Breakthroughs in design have also become the only way out for the company. The integration of industrial design and related industries is more important and challenging than ever.

Cultural lighting adds luster to industrial design

At the meeting, the China Industrial Design Association accepted a group of leading manufacturers of manufacturing and industry experts to enter the seats of directors. It was mentioned in the read-out conditions that they must have high influence in the industry, and the market performance is leading the industry; Independent innovation, emphasis on independent intellectual property rights, and achieved great innovation results; with a sense of social responsibility, enthusiastically promote the development of industrial design. Sichuan Huati Lighting Technology Co., Ltd. became the first lighting company in the lighting industry to enter the China Industrial Design Association. The design director (CDO) Li Daixiong also became the lighting industry's only expert elected as an individual director and executive director of the association.

It is reported that Li Daixiong is the proponent of the concept of cultural lighting. He advocates the combination of lighting technology and art. He believes that the key to improving the level of the lighting industry lies in enhancing cultural quality. No matter whether product design or lighting design, it should incorporate cultural elements and give higher lighting. The value of the cultural lighting, its basic connotations: cultural, artistic, humanistic, technical, functional and green environmental protection, and industrial design integrated technology, art, humanities, the environment coincides with the connotation of its leadership team design The cultural custom products laid a solid foundation for the Chinese lighting market in the road lighting market. This election was also an affirmation and recognition of Li Daixiong's cultural lighting concept in the industrial design field.

When talking about industrial design, Professor Li Daixiong stated that there are product design and landscape design in the areas where lighting industry and industrial design intersect. Currently, China's lighting industry is facing difficulties in innovation, product quality problems, weak core technologies, and serious waste of resources. Bureau, with the increasingly prominent role of industrial design in the participation of enterprise products in market competition, product innovation, brand building, and commercialization of high technology all reflect the strong advantages and competitiveness of industrial design. The integration of lighting and industrial design has become the only way for the lighting industry to transform, upgrade and develop. He also proposed the 3R principle of design, namely reducing, recycling and reusing, recycling of worn-out products, reprocessing and utilization, and recycling of the industrial chain by reducing the use of raw materials.

Lighting industry should pay attention to industrial design

Zhao Weiguo, full-time vice chairman of China Industrial Design Association, and Li Daixiong, design director of Sichuan Huati Lighting Technology Co., Ltd. were interviewed

Zhao Weiguo, the full-time vice chairman of the China Industrial Design Association, said in an interview with reporters that industrial design is inseparable from the lighting industry. Industrial design involves a wide range of products. Its characteristics are people's lives are better, products are more humane, and energy efficiency is improved. , reflecting green and environmental protection. Lighting design is also making people's lives more comfortable, more convenient, more human, and providing more energy-efficient and environmentally friendly energy. From the perspective of the current lighting industry, lighting design is not satisfactory. Lighting facilities designed with traditional lighting design concepts cannot keep up with the pace of modern life. However, a large number of designers are currently engaged in lighting design work, lighting companies have gradually begun to pay attention to industrial design, industrial design has a bright future in the field of lighting.

He also mentioned that industrial design can not only stay in appearance, but also design in terms of materials, technology, energy conservation, and environmental protection. In the past, although the company had a strong design team, it was closed, and it was only closed inside the company. There is a lack of understanding of advanced technologies and scientific research technologies. The most important feature of modern design is cross-border communication and integrated innovation. The use of science and technology and materials, combined with practical applications, is a complete combination. Therefore, it is hoped that the designers of the lighting industry can actively join the Industrial Design Association to achieve cross-border exchanges among their peers, and to transform and apply new scientific research results and new technologies. The development of China's industrial design depends not only on the design staff of the company, but also on professional design companies, through mutual promotion and mutual development. Improve the design level of the company and enhance the designers' understanding of the company.

For the development of the lighting industry in the industrial sector, Zhao Weiguo made several suggestions. First, attention is paid to industrial design. With the national economic restructuring, the adjustment of the industrial structure, and the past relying on imitating plagiarism, introducing technology and equipment, and improving product quality, the era is over. Now it is The era of design innovation. Second, the concept of the enterprise must change, and sales must be the leading factor. The management model based on product quality is out of date. Nowadays, many companies have first-class management skills, first-rate equipment, and innovative designs that cannot follow. There is no room for survival. Only design skills are available. To create value, only design can create the future. The third is to establish a set of innovation mechanisms, form a consensus on innovation, improve the position of designers, and avoid homogenization of products, homogenization of equipment, homogenization of management, construction of innovative designs, and construction of innovative countries.

Industrial design is a productive service industry with high technological content. It is an integrated innovation activity that integrates the use of technology, arts, and economics, and enhances the appearance, function, structure, packaging, and brand of industrial products. The opening of this conference will make the first step of the integration of industrial design and lighting industry, effectively promote the accelerated development of lighting industry and industrial design, improve the innovation ability of lighting companies, create independent brands, promote the transformation and upgrading of manufacturing industries, and improve the lighting industry. International competitiveness is of great significance.