Audi Group and ADI cooperate to develop innovative products for automotive applications

Beijing, China – Analog Devices Inc. (ADI), the world's leading supplier of high-performance signal processing solutions, was selected as a strategic partner of the Audi Group's Progressive Semiconductor Project (PSCP). PSCP can enhance the cooperation between Audi and selected semiconductor suppliers, and bring more value to the functionality and reliability of future automobiles.

Ricky Hudi of Audi Group shakes hands with Robbie McAdam of ADI to express the official start of the new cooperation project
Ricky Hudi of Audi Group shakes hands with Robbie McAdam of ADI to express the official start of the new cooperation project

ADI will provide Audi with the most advanced technology to support its goal of producing the most unique and innovative cars on the market. Through digitization and signal processing of power systems, security and infotainment systems, ADI technology supports optimized system segmentation from detection to signal conditioning.

Ricky Hudi, Chief Engineer, Audi Engineering Electronics, said: "ADI's expertise and product portfolio in high-performance signal processing, its creative vitality, and relentless pursuit of new features and innovations were selected by us as the Progressive Semiconductor Project (PSCP) An important reason for a long-term strategic partner. By customizing efficient and economical innovative solutions for our customers, we will work together to achieve breakthroughs in this area. "

This cooperation also reflects the growing demand for semiconductor products in the automotive industry. As the complexity of applications with semiconductor functions continues to increase, this collaboration will enable the two companies to collaborate more efficiently and design and produce more environmentally friendly, safer, and more comfortable cars that comply with global laws and regulations.

Commenting on the partnership, Robbie McAdam, executive vice president of ADI ’s strategic business unit, said: “We are honored to be an important innovation ally of Audi, one of the world ’s most successful premium car brands. This collaboration is very important for ADI and we are developing custom The solution is ready to be used in Audi's next-generation automotive platform. Combining Audi's system expertise and ADI's strength in signal conditioning IC, we are very confident to provide the best and efficient solution. "

About ADI

Analog Devices, Inc. (ADI for short) takes innovation, performance and excellence as the cultural pillars of the company, and has since grown into one of the most enduring and fast-growing companies in the technology field. ADI is a world-leading supplier of data conversion and signal processing technologies widely recognized in the industry, with 60,000 customers all over the world, covering all types of electronic equipment manufacturers. As a leading manufacturer of high-performance analog integrated circuits (ICs) for more than 40 years, ADI products are widely used in the field of analog and digital signal processing. The company is headquartered in Norwood, Massachusetts, with design and manufacturing bases all over the world. ADI is included in the S & P 500 Index. For more information, please visit: http: //.

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