30% price drop, LED 3D becomes mainstream

According to research data from the Five Stars “2011 National Day Home Appliances Consumer White Paper,” LCD TVs have won the championship in traditional home appliances consumption with a 38% expected purchase ratio. In terms of purchase type, currently more than 70% of the respondents selected LED, and 3D TV has become the new darling of the market, and is mentioned by more and more people.

Five Star appliances in response to consumer demand, full preparation for the Golden Week, color TV shipments of more than 10 billion yuan in sales of resources, including Samsung, Hisense, Skyworth LED products purchased 200,000 units, Sharp, Sony, Panasonic, LG, Changhong 3D new 150,000 units.

From September 29 to 30, Five Stars cooperated with 15 major color TV brand manufacturers to jointly promote sales. In the form of direct price reduction, discounts, rebates, and other forms of rebates for consumers during the event, the price of LED and 3D TVs dropped by 30%. The 40-inch LED LCD has fallen below 5,000 yuan, while the 55-inch 3D is only priced at 7,000 yuan. At present, the five-star National Day special ex-gratia booking activity has been fully launched, and the successful booking will be able to enjoy a five-star 48-hour mad rush for a low-priced feast.