Provocative! HP acquires Samsung printer business for US$1.05 billion
According to foreign media reports such as "Fortune Magazine," recently, HP ( HP Inc. ) announced that it had acquired Samsung Electronics's printer business for US$1.05 billion. The HP printing business segment’s revenue fell by 14% last quarter to US$4.42 billion, and total revenue decreased by approximately 4% to US$11.9 billion. Hewlett-Packard believes that this merger can help it seize the printer market share, thus to some extent to reverse the loss situation. According to the agreement between the two parties, Samsung Electronics Co., Ltd. promised to purchase Hewlett-Packard Co., Ltd. stocks worth 100 million to 300 million U.S. dollars in the open market after the acquisition. Samsung's laser technology is more suitable for large-scale copiers, and is suitable for the heavy tasks of the company's office. Some HP printers rely on Canon Inc.'s key laser technology. "Korea will become an important market for HP's printer business," said Enrique Lores, president of Hewlett-Packard's imaging, printing and solutions division. "This will be an important strategic move." This acquisition will open up the way for Hewlett-Packard to focus more on the printer market and further develop laser printing technology. Since Hewlett-Packard split into Hewlett Packard Enterprise and Hewlett-Packard Co. (HP Inc.) last year, the latter has focused on personal computers and related hardware products, and this acquisition was the largest since its separation. M & A transactions. At the same time, for Samsung, the sale of its printer business is also in line with its long-term development strategy. "Samsung is wise to sell the printer business because the paper world is moving away from us," said analyst Mark Newman. "The future belongs to the display, and Samsung Electronics is the world's largest display manufacturer." It is expected that the transaction will be completed within one year. Lores said that HP will receive 6,500 patents from Samsung Electronics, which will be added to HP's intellectual property lineup. Recommended reading: 400 billion US dollars! Hewlett-Packard's business steps to Dell privatization?
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