Gao De zero draws into the drop and the US group taxi business windmill business will meet the bureau

The field of travel that has already gathered in the giants has ushered in a new force. On March 27th, Gaode Map announced the launch of the windmill business, which has been launched in Chengdu and Wuhan, and will be launched in Beijing and Shanghai. As a latecomer to the industry, Gao Deshun will adopt a zero-draw mode and promise not to fight subsidies. For Gaode to enter the mobile travel field, the industry is not surprised, whether it is the extension of its own ecology or the expansion of Ali's competitiveness in the field of travel, or focus on the broader driverless, smart travel field, Gao De has no reason to stand by .

Gao De zero draws into the drop and the US group taxi business. The windmill business will meet the bureau.

Zero draw

Outside the map, Gao De finally broke into the new battlefield. On March 27th, Gaode Map announced the launch of the windmill business and officially opened the recruitment of owners in Beijing. In addition to Beijing, Gaode Maps has also opened up car owners in Shanghai, Guangzhou, Shenzhen, Hangzhou and other cities, and has gradually expanded the business to more cities across the country. At present, the business has been launched in Chengdu and Wuhan.

Ms. Xu, a user from Chengdu, found on the map of Gaode that Gaode Shunfeng is located in the vertical option bar on the right side of the homepage. Users can also click on the route below the homepage. Gaode Shunfeng and the car, bus, etc. are placed side by side below the position bar. Ms. Xu tried to use Gao Deshun to find that from Tianfu Square to Chengdu 339, Gao Deshun windmill was 7.1 yuan, and the drop-down ride was 6.6 yuan, not 8.2 yuan. From Tianfu Square to the New Century Global Shopping Center, Gaode is a windmill of 13 yuan, a drop-down ride is 14.6 yuan, and a car is 19.4 yuan.

For the purpose of on-line ride, Liu Zhenfei, president of Gaode Group, bluntly said: “The ride is a very green way of sharing travel. It can improve the efficiency of social travel and ease the situation without increasing the pressure on the road. Urban traffic is congested and air pollution is reduced. However, with the development of the industry, due to the huge development potential of the market, I think that some platforms have gradually deviated from the original intention of the ride."

According to a report released by the Gaode and Tsinghua-Daimler Sustainable Transportation Research Center, in the case of the Beijing Five Rings, 16.4% of the travel demand is highly coincident. It can reduce driving mileage by about 111 million kilometers, equivalent to reducing carbon emissions by 30,000 tons. Tong Yao, the person in charge of the map sharing trip of Gaode, supplements the existing travel demand through technical means, realizes empty seat sharing, and fully shares the carpooling, so that the urban road utilization rate can be improved by 1-3 without increasing commercial capacity. Times.

However, according to the high-tech traffic data, after a week of a platform-running service in Beijing, traffic congestion in several urban areas including Haidian and Shijingshan has not only slowed down but increased. After these platforms occupy the market, in order to obtain revenue, they continue to increase the proportion of user commissions, which is generally about 10% of the fare. Gao De believes that in order to increase market share, some platforms rely on a large number of subsidies to attract new owners, artificially stimulating the increase of road vehicles, so that traffic pressure does not fall.

To this end, Liu Zhenfei emphasized that “Gao De insists on not making profit for the purpose of coordinating the existing self-driving travel users on the Gaode platform and the real user travel demand, and resolutely does not play the subsidy war, and will not stimulate the additional increase of capacity; Deshun Windmill is also determined not to extract user commissions, and even subsidizes third-party service fees such as SMS notifications and insurance for users.

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