Eilabi Yanan: OTA air upgrade service is the development trend of all car manufacturers
The Gartner report predicts that by 2020, there will be 25 million connected cars on the road in the world, promoting the development of new car services and autonomous driving functions. But what is the real smart car? Intelligence should be a living thing, it will grow. This is also the genius of Tesla, which is the first to start the software update with OTA. Tesla has also become the car company that has the most thorough and beneficial OTA strategy in the field of emerging car manufacturers. Since its entry into China in 2014, it has carried out eight major version upgrades of the ModelS series of cars through OTA technology, each time bringing new experiences to customers. Morgan Stanley analyst Adam Jonas even thinks that the main reason why traditional cars are outdated is that they can't compete with Tesla's OTA software upgrades. "Tesla opens up new features through software upgrades, which gives us a glimpse. The future of the automotive industry." A positive sign is that more and more mainstream traditional car companies have embraced this innovation in the past year or so. Traditional automakers such as Toyota, Volkswagen, Ford, Volvo and GM have publicly announced their OTA technology strategic plans. "OTA is a manifestation of intelligent vitality. All smart devices in the future need to have this capability, which will be a large market scale." Yi Yabi Intelligent Technology Co., Ltd. CEO Yan Yanan said to the automotive electronics application network, "From the car In terms of industry development, OTA air upgrade service is the research and development trend of all auto manufacturers." On December 7, the ABUP brand was officially released. CEO Yan Yanan explained that “ABUP†means “A, B updateâ€. “First of all, we need to upgrade safely. From a technical perspective, A/B is a seamless upgrade experience through AB partition upgrade. When the upgrade is successful, the system will automatically switch seamlessly when upgrading. When it is unsuccessful, the system will remain silent and not upgrade. This approach guarantees that even if the upgrade is unsuccessful, it will never fail and cause the system to crash. In addition, we need to upgrade intelligently, A/B comes from another level. Said to be the combination of Ai+Bigdata, the foundation of our automotive and IoT OTA upgrade technology, which is based on our establishment of big data services." Prior to becoming CEO of Elaby Intelligent Technology Co., Ltd., Yan Yanan was the general manager of the vehicle Internet of Things business unit of Shanghai Guangsheng Information Technology Co., Ltd. With the development of intelligent car, the demand for OTA upgrade will become more urgent. More and more car companies have begun to get involved in the OTA field. This is the main reason why Guangsheng feels that the Internet of Things and IoT upgrade business should be separated. . “In the future, Elaby will focus on providing OTA technical service support to customers in the automotive and IoT sectors. We want to do better by focusing and focusing. This year is also because the market is maturing.†Yan Yanan said. Automotive Electronics Application Network learned that Elaby's OTA upgrade solution stems from the experience of OEM and TIer1 suppliers' actual projects, and has clear definitions of requirements, architecture, process definition, development implementation, and test verification. The implementation of the process planning can provide OEMs with a complete OTA system solution from the cloud OTA management platform, secure wireless pipe connection, to the car product end upgrade capability. Recently, the automotive electronics application network interviewed the newly-developed CEO of Airabi Intelligent Technology Co., Ltd. Yan Yanan, who explained in detail the current development status of domestic automotive OTA and the development trend of intelligent networked vehicles in the coming year. What is the value and importance of OTA to car companies? As a standard function of the future intelligent networked car, OTA will play a role in promoting the development of smart cars. Yan Yanan: At present, the automobile market has entered a mature stage. There is no doubt that intelligence is the direction of the future development of the automobile. Whether it is the Internet of Vehicles or the Internet of Things, it is no longer a hot topic, but the direction everyone must do. There is no possibility of upgrading iterations in the intelligentization, just like our slogan "no upgrade is not smart". If a device does not have its own ability to upgrade iterations, we don't think it is a true smart device. Therefore, from the perspective of market size, I think that all smart devices in the future will be the same as mobile phones. If there is no smart device for a few months, if you do not receive the upgrade package, everyone feels more worried. In turn, everyone will complain, why not give me a rise in the past two months, others will go to 8.0, and you are still 7.0. So I think market demand is accelerating the development of this industry. The value and importance of OTA to car companies is self-evident. Yan Yanan: There are many key points for OTA. First, OTA is a complete system, not just a cloud thing. It includes three things: cloud, communication, and car. Therefore, it requires OTA service providers to have a complete set of solutions.
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